| Project Creator: |
bargainbin
FC Member For 567 Days
Credits 20 Completed Proj. Num. 0 / 8 Total payment USD 0.00 Avg Daily Online 0.02 h (From 21/5/2007) Available on MSN/Skype No Last Login 10/29/2008 Peers Rating 0.00% 
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| Budget: | Not Sure/Confidential |
| Created: | 2008-8-7 2:57:24 EST |
| Bidding Ends: | 2008-8-14 2:57:24 EST ( Expired ) |
| Development Cycle: | 30 Days |
| Bid Count: | 10
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| Average Bid: | 1,820.10 |
| Project Description:
I am working on the theory that wine is a category where product knowledge is a significant barrier for more than 80% of consumers. He said he saw the opportunity to use technology in-store to overcome this barrier and, following testing, developed The Virtual wine expert, which is being launched in the in 2009. The Guru uses a 19-inch touchscreen interface, which is floor or wall-mounted in the store, incorporating a scanner and printer. Users search for a wine using key criteria buttons (such as style, country, grape, food match, and price) or by scanning a bottle to go directly to the information page on this wine. They can then print this info or send it to their mobile phone. The backend database is accessible online for brands and retailers and wines can be added or deleted easily. Retailers can also select the wines listed down to individual store level, so that each search is relevant to that store. According to Julian: “While consumers have been actively seeking information on brands and products of interest to them, brand owners and retailers have taken time to respond to this trend. However, I think that is changing. “We are bringing an innovative, ground-breaking product to the Australian market, which has the potential to revolutionise the wine buying process so it’s important for us to emphasise the quality of the interaction between consumer and brand that comes with our application.? The wine panel also provides brands with a context-driven promotional solution. “Consumers respond to promotional offers when they are relevant to their tastes and what they are looking for. |
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| Job Type | .NET, C/C++, Java, Delphi, JSP, PHP, ASP, Python, Flash, 3D, Javascript, Visual Basic |
| Attached Files: | 20080807025918.jpg |
| Bids placed (There are 10 bids on this project, these are listed below.) | |||||
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